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Spoiler Alert: Google Ads Isn’t Just About Search Anymore

Spoiler Alert: Google Ads Isn’t Just About Search Anymore

by Digital_Briefcase | Jan 10, 2023 | Google Ads, Online Marketing, SEO

As a generation grown up on technology, there’s no doubt that the name “Google” is extremely well known. For most, it’s the most highly used search engine, and for marketers, It’s Google Ads is the gold mine of marketing Not only is Gmail one of the most commonly used...
TikTok SEO – How Social Media is Changing Search

TikTok SEO – How Social Media is Changing Search

by Digital_Briefcase | Oct 17, 2022 | Online Marketing, SEO, Social Media

TikTok SEO might seem like a strange concept at first. But with more and more people turning to social media for search, SEO is becoming necessary on platforms like TikTok. TikTok is evolving quickly, becoming an essential platform for businesses. What once started...
Questions to Ask When Running a Content Marketing Campaign

Questions to Ask When Running a Content Marketing Campaign

by Digital_Briefcase | Oct 3, 2022 | Content Marketing, Online Marketing

Running a content marketing campaign successfully requires a lot of different aspects. In order for a campaign to be successful and achieve a return on investment (ROI), you need to make sure it’s tailored for your desired audience. At Digital Briefcase we love...
Writing Blogs for SEO: How Long Should a Blog Post be & More

Writing Blogs for SEO: How Long Should a Blog Post be & More

by Digital_Briefcase | Sep 5, 2022 | Content Marketing, Online Marketing, SEO

When it comes to writing blogs for SEO, it isn’t as simple as it may seem. There are lots of different things to consider as SEO writing relies on various factors, from the length of a blog post to using keywords and backlinking. Digital Briefcase has a lot of...
What is Geoframing? – How Targeted Marketing Works

What is Geoframing? – How Targeted Marketing Works

by Digital_Briefcase | Aug 6, 2022 | General, Online Marketing

Geoframing is a type of targeted marketing that gives marketers a more precise look at a geographical location. It’s more accurate than Geofencing. Geoframing uses a similar targeting tactic to geofencing but takes it a step further. Geoframing captures the...
Tips for Ecommerce Copywriting – Online Marketing Advice

Tips for Ecommerce Copywriting – Online Marketing Advice

by Digital_Briefcase | Aug 4, 2022 | Online Marketing, SEO, Websites

Need writing advice for ecommerce copywriting? Here are some of the best ways to make sure your words convert. When it comes to e-commerce, copy is key. It’s essential for people who need more information, are searching for specifications, or need one final push...
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