The benefits of email marketing are extensive and can prove to be a game-changer for businesses of all sizes. Email marketing offers businesses the possibility to connect with their audience, increase brand awareness, and drive conversions. Let’s delve into the...
For years, third-party cookies have been the backbone of online marketing. They’ve helped businesses personalise their ads, track user behavior, and target specific audiences. But all good things must come to an end – Google (Chrome) has recently announced...
Are you looking for an effective way to grow your business with a sales funnel? Email automation is one of the most powerful tools around when it comes to reaching and repeatedly engaging with potential customers.  Introduction A sales funnel, which makes use of...
Geoframing is a type of targeted marketing that gives marketers a more precise look at a geographical location. It’s more accurate than Geofencing. Geoframing uses a similar targeting tactic to geofencing but takes it a step further. Geoframing captures the...
Every day, an estimated 3.6 billion people use social media platforms, and that figure is growing rapidly. With so much social activity, it’s critical to interact with your target audience across a wide variety of social media platforms; such as Facebook,...
TikTok is a relatively new social networking application that has lately boomed. The app has been described as a hybrid of Vine, Twitter, and Instagram, allowing its 1 billion monthly active users to make short-form, music-focused videos and edit them using lenses,...
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