SEO to organically drive traffic to your website
Have you ever given thought to how visible your brand is online? How are you ensuring that your target audience finds your brand when they’re looking for your product or service?
Search Engine Optimisation is a vitally important tool in the performance of your website. It increases your website’s visibility online, ensuring that your brand appears in relevant, organic search results. This organically drives targeted traffic to your site, and essentially assists in increasing sales.
Why Use Us?
As digital experts, we are highly-knowledgeable on the strategic tactics required to optimise online content. With years of digital experience, we are highly proficient in developing tailored SEO packages that optimise the performance of our clients’ websites.
We know just how important a professional website (that can be found online) is for your business, so we follow the following steps to make sure we get it right:
- Firstly, one of our digital experts will consult with you or your representative. They will obtain all the information and materials needed to ensure that we understand your brand, so that we get a better understanding of what your target market may search for when looking for your businesses’ products or services.
- We use this information to obtain relevant keywords to optimise content, both on and off-site. Our skilled copywriters, optimise content to clearly convey the benefits of choosing your business, to assist your website in attracting more traffic organically.
- Let’s not forget about the technical fixes, to ensure that your website runs like a Lamborghini. I mean, who wants a website that loads as slowly as a model from the 1950s?
We provide an effective Search Engine Optimisation strategy with measurable results starting with an SEO audit, at no cost to you, to assess the once-off technical changes required to optimise your site.
For our monthly Search Engine Optimisation service, we firstly complete the relevant technical fixes based on the complimentary SEO audit. Thereafter, we offer effective on-site monthly solutions with consistent performance reporting.
To ensure that your brand appears upfront on relevant search result pages, we complete the following on a monthly basis:
- Add a specified number of keywords as meta titles, the number of which is dependent on the SEO package selected
- Optimise meta data tags
- Ensure that your web pages’ content is identifiable by search engines
- Add internal links to establish a hierarchy on your site
- Improve site visitors’ ease of navigation/ user experience (UX)
- Index your website, so that it leads to quicker indexing by Google and therefore higher rankings
- Conduct continuous competitor analysis
- Backlinking to increase traffic to your website from credible sites