AI (Artificial Intelligence) is the latest buzz. But what’s all the hype all about? Let’s expand below. AI has been a growing trend in digital marketing, but it’s not just hype. It’s incredible technology that you can use to automate tasks and...
Retargeting and remarketing are both effective methods of marketing in their own right. They often get confused with each other in theory due to the similarities in application on various platforms. Loads of PPC specialists even use the terms interchangeably. However,...
Choosing the right digital agency is important since you trust them with your business. You want to ensure you find one that suits you. We are all looking for that perfect partner, whether a life partner or a marketing partner! A unicorn is that mythical creature...
The advantages of using PPC adverts to promote your business, marketing campaigns or events are boundless. It might seem daunting at first, but so is anything new. We’re here to help demystify the search engine marketing tool that is PPC. But first… let’s get the...
Google Adwords PPCÂ (pay-per-click advertising) campaigns are one of the most beneficial ways of attracting new business digitally. By setting up various campaigns that match your services and products, you can garner incredible exposure for your brand and convert...
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