Added in creativity and humour into content, while making use of videos, instead of just static posts. We incorporated the use of professional photography to make more use of actual offices, instead of stock images. This conveyed a real message and gave followers a real feel of the offices. We crafted newsletters and blogs to educate, entertain and inform followers of all things CubeWS as well as business related. From a design perspective, we assisted with designs ranging from HTML email signatures to sales deck and event invites.